Inside Justin Medeiros’ home gym, the “Shred Shed,” WWE Heavyweight Champion and longtime CrossFitter Seth Rollins unveiled the 24.2 workout to the highest livestream numbers for a CrossFit Open announcement we’ve ever seen.
One big thing: Both maximum concurrent views (how many people were watching at once) and overall livestream views (after 24 hours) for 24.2 increased from last year. The total views after 24 hours for 24.2 surpassed the average views (after 24 hours) for all three announcements from 2023.
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The details: The 24.2 announcement recorded a maximum concurrent viewership (unofficially) of 206,012 and a total view count (after 24 hours) of 835,042.
How Does This Compare?
Here’s how the 24.2 numbers compare to past Open announcements.
- The max concurrent average for the 2023 Open was 120,873, far below what we saw this week with 24.2. We typically see viewership increase each week of the Open, and 2024 is following that trend.
- The total views per week average for the 2023 Open was 619,224, while total views (after 24 hours) for 24.2 came in at 835,042. A substantial difference of 215,818 views. However, this is lower than last week’s number of 872,651.
- One thing to note: The max concurrent views of 24.2 were roughly 45,000 higher than 24.1, yet the total views after 24 hours were higher for week one by about 37,000.
A Sports Entertainment Twist
Seth Rollins added the WWE flair with his athlete introductions as he unveiled the workout.
- “To my right…Hometown boy, two-time Fittest Man on Earth…Justin Medeiros!”
- “To my left…The Iron Hog! Iowa’s own, the winner of 24.1, Colten Mertens!”
- “There’s only one thing left to do. Let’s get your weapons and burn…it…down!” Rollins exclaimed after revealing the workout.
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Let’s go back further: While the above numbers only include YouTube viewership, our 2020 data includes both YouTube and Facebook. Even so, the average total views after 24 hours for each of the five weeks was 367,857. With over 800,000 views over the past 24 hours, the 2024 Open statistics are easily surpassing previous years.
The big picture: These numbers show positive growth and continue the upward trend we’ve seen since 2020. We will continue to track viewership through the final week of the Open this year.
Featured image: @morningchalkup / Instagram
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