Stop smashing your IT band with a foam roller and do this instead! Your IT band doesn’t like compression and this can often make it worse. Have you considered your hip as being the culprit? Maybe we should attack the hip instead of just smashing our body where it hurts! Our hip plays a large...
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top
Sponsored athletes and endorsements are commonplace in our fitness and supplement industry. They can help get your brand out in front of a target audience by using an athlete’s name, face, and celebrity status. While it might make sense to use that athlete as the face of your brand, you’re...
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Pete Thamel,Yahoo Sports•March 14, 2019
CHARLOTTE, N.C. – The drought has stretched 22 days, nearly six full games and approximately four million highlights of an exploding Nike. But finally, after an abundance of caution, endless speculation and countless referendums on amateurism, Duke...
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Pete Thamel,Yahoo Sports•February 20, 2019
The highest-profile wardrobe malfunction since Janet Jackson in the Super Bowl hijacked the sports world on Wednesday night. And it may end up more costly.
Transcendent Duke freshman Zion Williamson’s left Nike sneaker blew up 33 seconds into the...
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