this is my understanding thus far - the promotion has yet to be named but it is run by ppl who were involved with pride. i've read that it has significant financial backing though i don't know by who. fedor will be paid 2.5 million dollars for this fight win or lose. also of note is that it's essentially confirmed that he will not be fighting Jaideep, which is good because that would've been bullshit.
what's in question still, at least for me, is how often will this promotion hold shows, who's on the roster, what's it called?