Today Marketo began trading as a public company on The NASDAQ Global Select Market under the symbol “MKTO”. You can read about it and see some pictures here.
This milestone certainly marks an exciting moment in time for the company, but it also highlights exciting times for marketers everywhere. Large-scale trends, such as increasingly self-directed consumers and broad and instant availability of information online, are changing the role and responsibilities of the marketing department in most organizations around the world. In today’s data-centric, multi-channel business environment, marketing professionals are being pushed to fundamentally change how they engage and interact with prospects and customers.
These trends have led to the emergence of a modern approach to relationship marketing, requiring marketers to fundamentally change how they engage with prospects and customers. Marketo is dedicated to providing a marketing software platform that enables organizations to engage in this kind of modern relationship marketing. Today’s offering is just one step along the journey towards this goal, and I’m more excited than ever about the opportunities in marketing today.
[h=3]Thank You Marketing Nation[/h]The extended Marketo community includes over 2,300 customers, 27,000 online community members, over 370 employees and over 100 partners who share their experiences, best practices and ready-to-use marketing campaign templates with other Marketo users. We call this the Marketing Nation, and I want to take this milestone moment to sincerely thank each and every member of the Marketing Nation who has been on this journey with us.
http://blog.marketo.com/2013/05/one...-one-giant-leap-for-the-marketing-nation.html
This milestone certainly marks an exciting moment in time for the company, but it also highlights exciting times for marketers everywhere. Large-scale trends, such as increasingly self-directed consumers and broad and instant availability of information online, are changing the role and responsibilities of the marketing department in most organizations around the world. In today’s data-centric, multi-channel business environment, marketing professionals are being pushed to fundamentally change how they engage and interact with prospects and customers.
These trends have led to the emergence of a modern approach to relationship marketing, requiring marketers to fundamentally change how they engage with prospects and customers. Marketo is dedicated to providing a marketing software platform that enables organizations to engage in this kind of modern relationship marketing. Today’s offering is just one step along the journey towards this goal, and I’m more excited than ever about the opportunities in marketing today.
[h=3]Thank You Marketing Nation[/h]The extended Marketo community includes over 2,300 customers, 27,000 online community members, over 370 employees and over 100 partners who share their experiences, best practices and ready-to-use marketing campaign templates with other Marketo users. We call this the Marketing Nation, and I want to take this milestone moment to sincerely thank each and every member of the Marketing Nation who has been on this journey with us.
http://blog.marketo.com/2013/05/one...-one-giant-leap-for-the-marketing-nation.html
