industry

by Matt Weik With all the negativity surrounding the sport of bodybuilding, it’s refreshing to hear of some good that comes from it. I was looking at some headlines when I came across an article about a girl who got sick, had her large intestine removed, and while in her hospital bed decided to...

<article id="post-269" class="hentry post-269 post type-post status-publish format-standard has-post-thumbnail category-bodybuilding-fitness-supplements tag-bodybuilding tag-cbd-oil tag-fitness-recovery tag-supplements" style="box-sizing: inherit; margin: 0px; padding-bottom: 0px; border...

by Matt Weik If you follow my work, you know I’ve been critical of fitness and bodybuilding expos for quite some time. I hated them when I worked for a supplement company and to this day I still hate them. However, this article is a little different from my previous and it seems like my point of...

by Matt Weik I was reading an article on an industry news website that talked about how supplement innovation is constantly growing, you just need to go in search for it and it got my wheels turning. Really? This got me thinking about the topic and the current state of the industry which...

by Christian Duque The culture of freebies, samples, and throngs of people screaming for t-shirts, has become quite the sight for sore eyes at large fitness expos. Poeple arrive with trash bags, hoping to leave with them stuffed full of protein powders, preworkout powders, hats, t-shirts...

by Christian Duque Age is just a number. That’s something we often hear; it sounds nice and it usually makes people smile. In all reality, it could be summed up as just something nice to say, but in physique-based sports there’s a certain undeniable ring of truth to it. In sports where muscle...

by Matt Weik MTO’s are the craze it seems. People drive to their local Sheetz (if you have them where you live) and put together their made-to-order sandwich, burger, wrap, breakfast burrito, frozen beverage, hot beverage, whatever. Now you can do that very same thing with your supplements...

by Matt Weik I mentor a lot of new writers in the health, fitness, and bodybuilding industry. A common question I get asked is how to deal with critics who disagree, bash, or hate on your work. It’s a great question, because I’m sure you as well as myself have read an article and thought to...

by Anthony Roberts To people getting their dietary supplement information through the mainstream media, it must seem like the industry is unregulated and dangerous. Press releases and studies covered in the news often focus on negative results: supplemental antioxidants increase cancer risk...

If you’re reading this article, you’re either already eating a healthy well-balanced diet, or you are putting the wheels in motion to make the change and are learning everything you can. Either way, I’m sure you feel like you have been lied to a time or two (or ten) from the food industry. You...

by Matt Weik The phrase “Join or Die” is most well-known for its use by Americans in 1765 to urge colonial unity against the British. These days in the fitness industry it has a different meaning for it. Either you sign the contract or you don’t place. It’s that simple. There is a fairly...

I can’t think of anything more humiliating than calling yourself a bodybuilder and needing to use fake weights in photos and videos to boost your audience and get more fans/likes. I won’t go into naming anyone in particular, but these individuals (both male and female) should honestly be...

by Matt Weik I think it’s clear to say that Amazon has become the elephant in the room lately when it comes to supplements. Not only are they stealing share from ecommerce supplement retailers across the globe, but now they decided to dabble with their own supplement line and put a full court...

by Matt Weik This article is honestly going to be mostly a rant with me standing on top of my soapbox. There will be profanities—many of them to be exact. So if you want to come along for the ride and be entertained, the more the merry. If you want to hop off at the next stop, be my guest...

by Matt Weik In an industry loaded with well-built men, the ladies often get the short end of the stick when it comes to nutritional supplements. In fact, many female athletes avoid supplements all together due to male-minded branding, while others don’t seem to mind if a tub of protein has a...

by Matt Weik As you can probably tell by the title of this article, I’m mad. Not only am I mad because I wasn’t given the features that many consider attractive (you can’t have it all), but I’m madder about the fact that we are led to believe that people in the fitness and beauty industry are...

by Matt Weik In an industry that is judged on appearance, do bodybuilders have the right to hide their physique during their prep, or do they owe it to the fans to showcase their progress leading up to the show? Contractual Selfie Stick? Personally, in my opinion I feel as if bodybuilders...

by Matt Weik In early 2016 the Wall Street Journal published an article calling out the sports nutrition industry for what they call, “marketing to minors”. They claim that manufacturers are dooping young athletes into using their products. I’m not sure where they are getting their...

by Matt Weik If you are in the fitness or bodybuilding industry, you know that to be considered one of the best competitors in the world, you need to become an IFBB Pro. This can be in any division ranging from bodybuilding, fitness, figure, classic physique, men’s physique, women’s physique...

Why Do Many Supplement Companies Not Make It? by Matt Weik Running and operating a supplement company these days is not an easy task. In fact, with so many new companies popping up across the globe, it’s no wonder so many are here...